SIBOS - GENEVA
With over 8,300 delegates from 158 countries HATCH ensured Equiniti stood out from the crowd.
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HATCH jumped at the chance to design and BUILD! this stand for Equiniti.
Due to the international nature of Sibos we had previously used local partners to execute the build of our stands, saving on transportation costs and reducing our eco footprint.
With an EU location we could design to our hearts content and really expand on the creative direction with the knowledge that we were using our own inhouse build/install teams and trusted suppliers.
With a focus on the ethos of the show; its ability to connect people and business, we created a network of red cord spanning a raw steel framework dividing the space visually.
A towering concrete effect central media unit was the grounding of the space. The main body of the stand was constructed from aluminium frame tension graphics with rear lit logos creating a super slick and light space.